A $50K watch for $700? Swatch dropped an Audemars Piguet collab nobody saw coming
By now, most watch enthusiasts have learned to pay attention whenever Swatch starts posting cryptic teasers on Instagram. First came the chaos of the MoonSwatch in 2022, a release that had grown adults camping outside boutiques, flipping watches for triple retail, and somehow convincing an entirely new generation that quartz could be cool again. Then […]
When Coachbuilding Meets Watchmaking: The Zagato Lab One Concept
For more than a century now, Zagato has been synonymous with lightweight engineering and distinctive design. Being synonymous to hand-shaped aluminium bodywork on 1950s race cars to modern limited-run designs, the Milanese house has always pursued the idea of reducing weight, maximising performance, and letting the mechanical components become part of the visual story. So it just […]
Classy in Claret: Cartier Tank Must Claret Owner’s Review
A first foray into the Maison’s atelier resulted in the addition of an icon to my collection.
History Repeats: 2025 King Seiko Vanac New Zealand Launch
Seiko have resurrected a legendary nameplate for their newest release.
Honda Celebrates Its F1 Legacy With an Accessible Tribute Watch
Honda and Casio have teamed up to create a special edition wristwatch that honors a historic milestone in the Japanese manufacturer’s motorsport journey. But, the most interesting bit of this all is that rather than focusing on Honda’s upcoming return to Formula 1 as an engine supplier in 2026 (how cool is that), this timepiece […]
There is a new special edition of the Seiko Turtle, and it aims to help turtles
If you’re half as much into watches as I am, then you’d know that brands love a good regional limited edition, and when a new one comes about, it’s worth paying attention to. Case in point: Seiko’s brand new Prospex “Kame” SRPM04K, an Australasian-only limited edition diver that has made waves (watch puns are the […]
Precise racing meets precise engineering – TAG Heuer honours Ayrton Senna with two new Chronographs
Swiss watchmaker TAG Heuer has unveiled two new special-edition chronographs in its Formula 1 collection, honouring the legacy of Brazilian F1 driver Ayrton Senna. The timepieces, made available in time for the 2025 São Paulo Grand Prix, mix racing-inspired design, motorsport-adjacent materials and craftsmanship that reflects the spirit of speed, precision and national pride of […]
The new G-Shock GM-5600M-1 is a Shock-Resistant Blast from the Past!
Break out your high-top sneakers and dust off that vintage arcade machine, because Casio is cranking the time circuits to 1983 and bringing the future back with them! The legendary G-SHOCK line, the undisputed heavyweight champion of durable watches, has just dropped a new contender that’s dripping with retro-cool: the G-STEEL GM-5600M-1. It’s essentially a […]
I’m over the moon with Seiko’s most recent release
Watch brands find the most obtuse ways to make me part ways with my hard earned cash, and Seiko seems to have a fool proof map at this point. With their newest release, they have reached back into their space-age archives to bring us something truly special: an almost mirror reissue of their Rotocall series, a digital […]
Bugatti Calandre – Not exactly the Prettiest Clock
Let’s not kid ourselves: the Jacob & Co. Bugatti Calandre is a technical marvel, a collector’s grail, and a crystal-infused fever dream born of feverish Franco-Italian collaboration—but it is not the prettiest clock. And frankly, that’s kind of its point. First, picture this: a small trunk, the kind that might hold the backup monocle for […]