Ferrari Luce Sells for World Record US$40 Million – But Why?

Ferrari Luce Sells for World Record US$40 Million – But Why?

Remember when the Ferrari Luce dropped and the internet collectively lost its mind? Well, plot twist: someone just paid $40 million for it. Not a typo. Not a fever dream. Forty. Million. American. Dollars. Yep, Ferrari’s controversial first fully electric production car just sold at RM Sotheby’s Monterey auction for a frankly unfathomable sum that’s […]

Are ADAS or Crash Avoidance Systems Worth The Cost?

Are ADAS Crash Avoidance Systems Worth The Cost?

New analysis from the Insurance Institute for Highway Safety shows that while crash avoidance sensors raise the cost of individual repairs, they reduce the total amount drivers and insurers pay by preventing crashes in the first place.

Lexus Adds ES 350h Hybrid to 2027 ES Lineup

Lexus Adds ES 350h Hybrid to 2027 ES Lineup

The 2027 Lexus ES 350h brings Lexus’s sixth-generation hybrid system and an optional all-wheel-drive configuration to a lineup that now spans hybrid and fully electric powertrains on a shared platform.

Simulation Drives Bugatti Tourbillon Development

Simulation Drives Bugatti Tourbillon Development

Bugatti has detailed the layered simulation process behind the Tourbillon’s development, showing how virtual tools shape the hypercar’s behaviour long before physical prototypes reach the road.

Aston Martin Valen – The V12 Supercar With 850 Horses

Aston Martin Valen

We’ve seen a lot of hyperbole in the supercar world, but it would appear that sometimes the marketing actually delivers. Aston Martin’s just dropped the Valen, and this is the world’s most powerful front-engined production car, full stop. Numbers That Actually Make Sense Let’s cut through the usual nonsense. The Aston Martin Valen packs a […]

Why the Inaugural Zeekr on Ice Experience is soo ‘Remarkable’ 

Why the Inaugural Zeekr on Ice Experience is soo ‘Remarkable’ 

There is something inherently honest about ice driving. When you strip away the safety nets, turn off the traction control, and leave only the driver and the machine on a frozen mountain top in the Southern Alps, there is nowhere to hide. As Group General Manager NordEast Vehicle Distributors and (in many ways) mastermind behind […]

Secret Link

Get the weekly Tarmac Life email