How Refinement and a Product Blitz Are Driving GWM NZ’s Top-Tier Strategy
In NZ’s Auto landscape, very few brands are moving with the velocity of GWM. And following a recent test of the new 3.0-litre Tank 500 and Cannon Alpha variants, it is clear that the brand is not only competing on value, but is competing on substance too. In a candid discussion, GWM New Zealand’s Country […]
GWM Cannon Alpha PHEV Powers The Wah’s Bandwagon for NRL Finals
GWM has revealed its Cannon Alpha PHEV is towing a New Zealand Warriors-branded bandwagon through Sydney during the 2026 NRL Finals, using the ute’s vehicle-to-load technology to power the trailer’s lighting and sound system.
Go Wahs More – GWM Exends Warriors Partnership for 3 More Years
GWM New Zealand has officially announced (at least) a three-year extension to its partnership with the One New Zealand Warriors, cementing a relationship that has become a cornerstone of the brand’s local identity since it first kicked off in 2024. For those who have been following the journey, this isn’t just about slapping a logo […]
GWM’s 8 New Models Set to Shake Up NZ’s Auto Landscape
GWM is planning to launch up to 8 new models in New Zealand over the next six months, marking what could be one of the most ambitious product pushes the company has ever attempted in this market. Why This Matters to You GWM isn’t just throwing spaghetti at the wall here. The brand is playing […]
GWM New Zealand Smashes Sales Records with 42% Growth – Here’s What’s Driving the Boom
When it comes to automotive success stories in Aotearoa, GWM New Zealand just wrote a pretty impressive chapter. The Chinese automaker has just celebrated its best-ever monthly performance, and the numbers tell a compelling story about where the Kiwi car market is heading. The Numbers Let’s cut straight to the chase: GWM New Zealand delivered […]
GWM’s New Zealand wants to go local to grow local
I consider myself to be an untreated, unmitigated car person, but I’m also finding myself to be a car industry person as well. As much as I enjoy driving and being around cars, I always jump at the opportunity to talk to people that make, sell, market, service, or that do basically anything in this […]
GWM Brings Wahs and Cars to Fieldays with Epic Sales Stadium Experience
GWM is making waves at this year’s Fieldays with an impressive Sales Stadium activation that’s sure to turn heads. One of NZ’s leading Chinese automotive manufacturer (and longest standing here) has pulled out all the stops for the agricultural event, with their ‘Wahs Selling Cars’ and ‘Go Local Grow More’ festivities. It’s the kind of […]
GWM Tank 300 Hi4-T PHEV NZ Launch – Silent 750Nm Mud-Slashing Monster
There are some launch venues that immediately tell you what sort of vehicle you’re about to drive. Pulling into Kauri Bay for the New Zealand launch of the GWM Tank 300 Hi4-T PHEV was one of them. Kauri Bay is a working farm and as such boasts rolling fields, bush, woods and a postcard-worthy coastline. […]
GWM’s Strategy for Top 5 Dominance in NZ and Aus
Make no bones about it, Great Wall Motors (GWM) is out to secure a top-five manufacturer position in both New Zealand and Aussie markets. This goal, articulated by GWM’s ANZ leadership (Cameron Thomas – Country Manager New Zealand and John Kett – Chief Operating Officer ANZ, Steve Maciver Head Of Marketing & Communications ANZ) at […]
GWM’s Multi-verse
Following its prominent display at AutoChina 2026, GWM hosted a media briefing at its R&D Centre in Baoding, China, to further explain the foundational technological pillars and strategic vision underpinning its next generation of vehicles. Nicole Wu, CTO of GWM, presented a comprehensive overview of the company’s advancements, signaling a transformative trajectory in smart mobility. […]