Rudy the Robot: Jaguar’s Unsung Hero Saving Christmas at -40°C

In the frozen depths of JLR’s (Jaguar Land Rover) Gaydon Engineering Centre, where temperatures drop to a bone-chilling -40°C, Rudy the Robot braves the cold to perform miracles in the realm of luxury car testing. With a work ethic rivaling Santa’s elves, Rudy is not wrapping presents but slamming doors—14,000 times over Christmas, to be […]
Lotus Unveils Emeya Hyper-GT

It’s a new frontier for Lotus!
A New Alfa Romeo is Coming Soon

The brand has been on a roll lately and this is the latest feather in its cap!
Fiat Topolino Returns

The little Fiat is back and electric!
Ford F-150 Lightning Goes Global

By popular demand, Norway is the first stop!
New AC Cobra Breaks Cover

It’s official launch will be in April!
4 Ring’s fourth Sphere

Audi’s Activesphere Concept As the fourth model in the series, the Audi activesphere concept marks the conclusion of Audi’s sphere concept vehicles. Following on from the Audi skysphere roadster in 2021, and both the Audi grandsphere sedan, and the Audi urbansphere space concept in April 2022, a four-door crossover coupé with an astonishingly versatile body […]
Audi explains their new-look rings

Audi stands for Vorsprung durch Technik, for innovative mobility. A promise that the four rings aim to reflect through a progressive design. In this interview, designer André Georgi and brand strategist, Frederik Kalisch explain what it means for Audi now that its cars bear new rings. “The introduction of the new corporate identity is an […]
Audi introduce new top-tier Q8 e-tron

With the introduction of the new Audi Q8 e-tron, Audi is building on the success story of its electric pioneer, the Audi e-tron. This top-of-the-line electric SUV will impress with its optimised drive concept, improved aerodynamics, increased charging performance, battery capacity, and range of up to 582 km in the SUV version and up to […]
Audi Enters Formula 1

PRESS RELEASE Audi enters the premier class of motorsport. From 2026, the premium brand will compete in the FIA Formula 1 World Championship with a specially developed power unit. The project will be based at Audi Sport’s facility in Neuburg near Ingolstadt. This is the first time in more than a decade that a Formula […]