Jaguar’s Bold “Woke” Rebrand Backfires Spectacularly

Jaguar Sales nosedive 27% – A Tyre-Skidding Makeover for the Ages The iconic Jaguar, once a symbol of British automotive luxury, has taken a detour so sharp it may have left its loyal fans suffering from whiplash. In its bid to revamp the brand for the electric age, Jaguar has ditched its growling feline emblem […]
Hyundai Motor Group Partners with NVIDIA

For Cutting-Edge AI-Driven Mobility Innovation Hyundai Motor Group has announced a strategic partnership with NVIDIA to propel its AI-focused initiatives toward revolutionizing the future of mobility. Through this alliance, Hyundai plans to apply NVIDIA’s advanced computing technologies and platforms to enhance its core mobility solutions, including robotics, autonomous driving, and smart factories. The collaboration will […]
Goodyear sells Dunlop for $701million

Goodyear Tire & Rubber Company has announced the sale of its Dunlop brand to Sumitomo Rubber Industries (SRI) for cash proceeds of approximately $701 million upon closing, alongside additional payments such as a Transition Fee and compensation for Dunlop tire inventory. This definitive agreement will transfer the Dunlop brand, trademarks, and other associated intellectual property […]
Tesla’s plant needs too much watering

“From Quantum Cars to Quenching Thirst: Tesla’s Water-Bending Factory Sparks Desert Dreams” Tesla, the company known for revolutionising vehicles and space exploration, has now embarked on its boldest venture yet, trying to make water flow from dry Texas soil. Twenty miles outside Corpus Christi, where shower timers are used as prizes at football games, Tesla’s […]
Mahindra’s Bold BE 6a and XEV 9e Electric Leap

Mahindra & Mahindra is charging ahead with its electrifying plan to sell 5,000 units monthly (in India) of their newly unveiled electric vehicles, the BE 6e and XEV 9e. These EVs, introduced last November, are set to hit the roads starting March, targeting eco-conscious customers looking for both style and substance. Mahindra’s President of the […]
Chery on Top – 2.6million + sales

Automotive brand Chery’s Record-Breaking Global Success in 2024 Chery International has once again solidified its position as a global leader in the automotive industry by surpassing 2.6 million vehicle sales in 2024, marking a historic achievement and highlighting its resilience amid a challenging global economy. The automaker’s full-year global sales reached 2,603,916 units, reflecting an […]
New research reveals motorists’ biggest concerns about driverless cars

As the era of driverless cars looms closer, with the Automated Vehicles Act of 2024 paving the way for their deployment by as early as 2026, public attitudes towards autonomous vehicles are shifting gears. Yet, despite the flashy appeal of science fiction becoming reality, many motorists are putting their metaphorical brakes on. Concerns about handing […]
2 Nissan’s in UK top 5 best-sellers list

Nissan GB has emerged as a standout performer in the UK automotive market in 2024, becoming the only brand with two models in the top-five best-sellers list – the British-built Qashqai and Juke. Over the past 12 months, 76,872 new car buyers in the UK opted for these popular crossovers. This achievement underscores Nissan’s growing […]