For the second time ever, Lamborghini and Macron have collaborated to create an activewear line that expresses “innovation, functionality and performance”. The project began in last year’s European summer season with the goal being to combine philosophies of high performance that are shared by both brands.
Lamborghini and Macron find themselves separated by a mere 30 km in Bologna, Italy so a longstanding relationship for these two Italian brands was always certain to happen! The new activewear range is design for both men & women with the technical expertise of Macron and the design know-how of Lamborghini. Apodis Orange, Vathys Blue, Turbine Green and Pasifae Violet are the hero colours for the activewear range. As is typical with Lamborghini, hexagonal shapes dominate the graphics.
The collection includes t-shirts, rain jackets, turtleneck sweaters, hoodies, sports bras, tank tops, shorts, leggings and long trousers all branded with the two names. The wide range ensures that there is an activewear item for all while ensuring that this is a result of shared Italian excellence.
The Macron-Automobili Lamborghini Activewear’ collection is available to buy from Macron online or Lamborghini directly or in store at Lamborghini’s flagship in Bologna.
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Words by Matthew D’Souza, photos courtesy of Media Lamborghini.
