On the eve of Milan Fashion Week 2025, Stellantis’ Chairman, John Elkann and Fiat CEO, Olivier Francois presented the first two Fiat 500e Giorgio Armani Collector’s Editions to the man himself! The event celebrated the realization of a partnership between two Italian fashion icons.

Both 500e cars presented to Giorgio Armani were made at Fiat’s Mirafiori plant in Turin. The cars were part of a project to “redefine electric cars” while “emphasizing beauty” which Fiat believe will encourage the uptake of EVs. Fiat’s Centrol Stile and the Armani Design Team worked together to marry style with the ethics appeal of an EV. In the end, the 500e Giorgio Armani Collector’s Edition was born, the recent handover beginning the car’s appearance in Fiat dealerships around Europe.

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Words by Matthew D’Souza, media courtesy of Fiat Media Stellantis.

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