BMWM Town is the city of dreams for car enthusiasts and fans of high performance, where too much, is just right; a global phenomenon that has achieved a loyal following thanks to a multi-course helping of sheer driving pleasure in a vast line-up of high performance BMW M cars.

This year, M Town returns to New Zealand from 13th – 18th April 2021at Hampton Downs Motorsport Park.  For the first time, car enthusiasts of any allegiance can purchase tickets for a day open to the public on 17th April 2021.

BMW M-Town NZ
BMW M8 Coupe

Highly skilled BMW instructors will be available to guide participants across bespoke driving exercises on track, allowing them to push the limits of their high-performance BMW M vehicles, while at the same time learning ways to improve their everyday driving skills.

Participants will also have the opportunity able to experience driving a diverse range of BMW M cars, headlined by the all-new BMW M3 Competition Sedan and M4 Competition Coupé, both with 375kW on tap.

Other highlights include the BMW M8 Competition Coupé, X5 M and X6 M titans showcasing their M TwinPower Turbo V8 engines and sophisticated M xDrive technology on track, and M Performance models like the X2 M35i, X3 M40i and X7 M50i walking the line between everyday usability and both on- and off-road potency with aplomb.

Karol Abrasowicz-Madej, Managing Director of BMW New Zealand, commented: “Sheer driving pleasure is ever-present in BMWs, but that essence is distilled in BMW M. M Town is a celebration of that spirit.”

“This year, our all-new BMW M3 and M4 is set to bring exhilaration to a new level, and along with the fantastic range of cars we’ve lined up for this event, we hope to deliver 100% on that famed M Town proverb, that too much is just right,” Mr. Abrasowicz-Madej continued.

BMW M-Town NZ
BMW X5M BMW X6M

Tickets are now available for the BMW M Town Experience.  Participants can register their interest on the BMW New Zealand website:

(Morning 9.00am to 1.00pm or Afternoon 1.00pm to 5.00pm)

  • Catering:  Lunch and refreshments provided
  • Location:  Hampton Downs Motorsport Park, Te Kauwhata, Waikato
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