For Bentley, by Bentley, that’s essentially the motto of the luxury marque’s new “bespoke insurance service.” Launched by Bentley Financial Services, the aim was to deliver a coverage solution that would look after all vehicles from the brand’s esteemed 106 year old catalogue.
Seriously, Bentley say that this insurance has been created to “cover every Bentley model in existence”, that includes everything from the iconic Blower all the way up to the Continental GT of today. Chubb European Group SA will underwrite the policies as they bring their experience in insuring high value assets to the offering. Carbon Insurance Brokers will administer these policies and manage the claims process.
For the moment, there’s three different coverage levels available. An ‘Annual Cover’ which is the whole package, a ‘Five-Day Complimentary Drive Away Insurance’ for customers who have just purchased a new or used Bentley from an authorized dealer so that they have coverage in the interim while they arrange the proper stuff. Lastly, there is the ‘Heritage Cover’ for classic cars from the brand’s history books.
Bentley’s desire is to continue to offer a “luxurious ownership experience” that goes further than just the car and addresses the entire customer care ecosystem.
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Words by Matthew D’Souza, media courtesy of Bentley Media.
