Mercedes-Benz unveiled the latest iteration of the CLA, and it is pretty clear this is no model update, we are looking at a whole statement of intent. More intelligent, efficient, and refined than ever, this all-new CLA aims to bring cutting-edge technology and an electrified future with a sleek design to the compact luxury segment.
At the heart (or should it be the brain?) of the new CLA is the Mercedes-Benz Operating System (MB.OS), a completely in-house developed platform that makes this the smartest CLA yet. It enables new levels of connectivity and seamless over-the-air updates, ensuring your car stays as up-to-date as your smartphone.
MB.OS also powers the latest MBUX infotainment system – yes, it’s not gone – offering a hyper-personalised experience with AI-driven interactions. It’s the first in-car system to combine artificial intelligence from both Microsoft and Google, meaning smarter navigation, improved voice control, and more intuitive usability. The MBUX Virtual Assistant is now capable of natural conversations, understands context, and can even recognise emotions based on your voice. This should be interesting to test.
The electrification side of things has also seen some updating. Mercedes-Benz is doubling down on efficiency with a new 800 Volt electric platform, making the CLA one of the most advanced EVs in its class. In 250+ form, it offers a range of up to 792 km (WLTP), which is impressive in its own regard, but you also get ultra-fast charging that can add 325 km in just 10 minutes. For those not quite ready to go fully electric, a new 48 Volt hybrid drivetrain is on the way, combining a petrol engine with an integrated electric motor.
From its shark-nose front end to the now signature sleek fastback silhouette, the new CLA continues on this trend of sportiness with a touch of elegance. The illuminated Mercedes-Benz grille adds a futuristic touch, while the frameless doors maintain the flowing side lines. Inside, the minimalist design is dominated by the MBUX Superscreen, which spans across the dashboard, combining real-time graphics with intuitive touch controls. It’s great to see that technology that started at the top of the lineup is now trickling down to the other models.
Sustainability also plays a big role in the CLA’s materials. The seats, carpets, and many trim elements are made from recycled materials, and the production process focuses on reducing the vehicle’s carbon footprint.
With its aerodynamic shape and intelligent power management, the all-new CLA is all out to show what a compact luxury car can achieve in the electric age. Be it in the long-range electric model or with the mild hybrid drivetrain, Mercedes want to maintain its share of every segment it operates.
The all-new Mercedes-Benz CLA is a stylish compact with a forward-thinking showcase of technology, performance, and efficiency. If this is the first step in a new wave of compact models from Mercedes, the future looks promising!
