Ford’s Dropping US$5 billion on a $30k Electric Ute

Ford has just pulled the covers off a plan that’s either pure genius or utter madness: a $5 billion bet on a brand-new, affordable electric ute aimed squarely at the masses. And when we say affordable, we mean a targeted starting price of around $30,000. Yes, you read that right. This isn’t another six-figure electric […]
Ford’s latest ‘Model T Moment’ – A $30k Electric Ute is Coming to Shake Up the Game

The Blue Oval is betting the farm on a radical new plan to make electric vehicles affordable for the masses, and it all starts with a brand-new, mid-sized electric ute slated for a 2027 release with a target price of just $30,000. In what Ford is calling its “Model T moment,” the company is throwing […]