The Dongfeng 007 gave me my accidental debut in car advertising
Bringing a new car to the market is no small feat. Even if you skip to the point where the first car has already left the assembly line (basically the hardest bits), there is still so much to be done before the first owner can take delivery. Country-specific logistics, legalisation, compliance and, of course, marketing […]
Clean Car Standard to face significant fee reductions amid EV struggles
The New Zealand Government is moving to sharply reduce the fees associated with its Clean Vehicle Standard, in a step it argues is essential to prevent imported car prices from ballooning out of control. Transport Minister Chris Bishop says the changes will help protect consumers from steep cost increases, especially at a time when many […]
63% of drivers are considering an EV for their next car
A recent survey of nearly 2,000 drivers, commissioned by car benefits provider Tusker, revealed some intriguing insights into consumers’ views on electric cars. 63% of drivers admitted to considering an EV for their next car citing environmental benefits, being able to charge at home and being taxed less on their salary as the top three […]
BMW Plugged-in to Sustainability
Recent reports indicate that our very own ‘clean’ New Zealand country annually spews out more than 81 million tonnes of CO2 gasses into the atmosphere and that 14 million tonnes of that total comes from our roads alone. Yet, by ratifying the Paris Agreement, we as a country have committed to taking action against this […]