Bentley has always been synonymous with luxury, craftsmanship, and unapologetic performance, but its latest collaboration pushes that prestige into the palms of millions of mobile gamers worldwide. With the introduction of the Bentley Supersports #199 from the action‑packed “FULL SEND” film into CSR2, Bentley and Zynga’s NaturalMotion studio are giving fans a rare chance to experience the brand’s most driver‑focused creation to date in a breathtaking digital format. It’s a partnership that blends high‑octane gaming with automotive excellence, and it delivers in a way that feels right at home for CSR2’s passionate, global racing community.
The Bentley Supersports coupé, recently unveiled in the real world, makes its digital debut as the tenth Bentley to join CSR2’s meticulously crafted garage of supercars. With hyper‑real rendering techniques and exquisitely detailed interiors, the car arrives as the star prize of a limited‑time event running from 5–12 February, a window where only the most committed virtual racers will earn the coveted #199 edition. Players will also have the option to purchase two additional Bentleys during the event, widening the appeal for collectors and speed enthusiasts alike.
In the physical world, Bentley will produce only 500 units of the Supersports, making it one of the brand’s rarest models ever. It’s a stripped‑back, two‑seat powerhouse armed with a performance‑tuned V8, bold carbon fibre bodywork, and a sub‑2,000‑kg weight figure that sets new expectations for agility in a Bentley. In digital form, CSR2 allows players to explore the coupé in five nature‑inspired visual themes, ranging from sky‑blues to winter whites—adding a layer of personal expression that echoes Bentley’s own bespoke craftsmanship ethos.
CSR2, long celebrated for its ultra‑realistic models and competitive drag‑racing gameplay, offers players a global arena to test their skill. Racers can compete head‑to‑head, join global crew battles, or take on friends in real‑time clashes, all with cars customizable down to paint, rims, brake calipers, and interior colours. This mirrors Bentley’s real‑world configurator experience, giving owners (virtual or otherwise) the chance to build a machine that reflects their taste and style.
The partnership also aligns perfectly with Bentley’s ongoing digital strategy. Following the release of “Supersports: FULL SEND,” a high‑adrenaline short film starring motorsports legend Travis Pastrana, the CSR2 launch expands the storytelling canvas even further. The film, shot at Bentley’s Crewe campus, showcases the Supersports’ astonishing agility and explosive performance, thanks to its rear‑wheel‑drive setup, advanced aerodynamics, and impressive 666 PS output. Bringing that same machine into CSR2 allows players to feel—at least virtually—the raw excitement of Pastrana’s stunts and the Supersports’ capabilities.
Bentley stakeholders are vocal about the significance of the collaboration. James Hans, Executive Director of Licensing & Partnerships at NaturalMotion, expresses pride in bringing such a limited‑production supercar to millions of players, emphasising how the game can democratize access to rare automotive excellence. Similarly, Sam Morris, Bentley’s Partnership and Product Placement Manager, highlights CSR2 as the perfect environment for showcasing the brand’s most dynamic and driver‑focused model yet.
For Bentley, this project is more than a marketing activation—it’s part of a broader vision that blends heritage with future‑focused innovation. As Bentley continues its Beyond100+ strategy, steering toward an all‑electric portfolio and advanced mobility technologies, its engagement with digital platforms like CSR2 helps connect the brand with younger, tech‑savvy audiences around the world. In the competitive luxury automotive landscape, such digital outreach is increasingly essential.
For CSR2, this collaboration reinforces its position as a leader in mobile racing entertainment. With hundreds of millions of downloads and a community spanning over 175 countries, the game continues to evolve through high‑profile partnerships with manufacturers like Bentley, giving players unparalleled access to some of the world’s most desirable cars.
The arrival of the Bentley Supersports #199 in CSR2 is a moment that celebrates passion, for racing, for engineering, and for the artistry of automotive design. It gives players the chance to chase a machine that most will only ever admire from afar. And in true Bentley fashion, it does so with style, power, and a touch of digital craftsmanship that mirrors the real-world precision of its Crewe origins.
For fans of racing, luxury, or the irresistible thrill of collecting rare machinery, this is an event not to be missed. Whether you’re aiming to dominate the leaderboard or simply want to expand your dream garage, the Supersports #199 is ready to deliver a full‑throttle experience, both on-screen and in spirit.
