BMW Dominates Premium Segment in New Zealand in 2025
A 20.4% Sales Surge in 2025 Sets Stage for Neue Klasse For the second consecutive year, the German icon has claimed the top spot in New Zealand’s premium segment, with sales rocketing 20.4% in 2025 to 1,786 registrations. Outpacing the industry’s 11.6% growth, BMW’s triumph underscores its appeal to Kiwi drivers who demand performance, innovation, […]