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Friday - 30 July 2021

PEUGEOT reveals the new 308 SW

The new PEUGEOT 308 SW introduces an even more practical and versatile variant of the new 308, suitable for both families and fleet users. With an expressive style and an ultra-modern design, the new 308 SW is available with efficient plug-in hybrid technology as well as advanced petrol and diesel engines. Available with the latest driver aids and safety technologies, the new 308 SW will arrive in showrooms early 2022.

Peugeot 308 SW

Following the unveiling of the new PEUGEOT 308, PEUGEOT is proud to announce the new 308 SW – a practical and versatile offering in the compact estate segment. For the first time, the new 308 SW is available with plug-in hybrid technology as well as efficient diesel and petrol engines, giving buyers the power of choice to choose the powertrain that suits their needs.

The new 308 SW is the latest vehicle to showcase PEUGEOT’s new design language with sharp lines and a dynamic silhouette, and has the brand’s roaring lion’s head logo sitting proudly at the front of the vehicle. With a spacious boot and a modular interior, the new 308 SW offers new levels of versatility and practicality in the compact estate segment.

Inside, the new 308 SW comes with PEUGEOT’s latest i-Cockpit® interior and PEUGEOT’s new connected infotainment system, the i-Connect® Advanced, which brings a smartphone-like user experience to the cockpit. The new 308 SW is also available with the latest semi-autonomous driver assist features and safety technologies.

Julie David, Managing Director of PEUGEOT UK, said:“With the new 308 SW, PEUGEOT is giving buyers the possibility to choose a powertrain that best meets their needs, whether that is conventional petrol or diesel or plug-in HYBRID variants. By 2025, customers across our entire model line-up will be able to choose between electrified models and conventional powertrains. The new 308 SW continues to lead the segment with its practical interior, class-leading levels of technology and striking design.”

A SHARP AND PRACTICAL DESIGN

The new 308 SW combines sharp lines with a practical design. The sloping roof, similar to the new 308, has been designed to maximise internal space for passengers and load items, while the pronounced skirt’s sleek lines give the new 308 SW an aggressive stance.

The new 308 SW measures 4.64m long – 6cm longer than the previous iteration, and has been lowered by 20mm, with a height of 1.44m. Compared to the new 308, the new 308 SW comes with a 55mm longer wheelbase, with the rear overhang 21cm longer for improved boot volume.

Peugeot 308 SW

The new 308 SW has been designed with aerodynamic efficiency in mind and comes with a Cx coefficient of just 0.277. The aerodynamic performance is helped with the new generation of PEUGEOT wheels, which have been designed to reduce drag, and achieve a net carbon reduction of 2g/km CO2 alone. The aerodynamic wheels, combined with PEUGEOT’s choice of A or A+ graded tyres help improve fuel economy, without compromising the new 308 SW’s agile handling.

At the front, the new PEUGEOT 308 SW bears the new brand logo, featuring a roaring lions head. The logo neatly covers the radar used by the autonomous driving aids for a sleeker look.

Peugeot 308 SW

All new 308 SW models come with Eco LED headlights as standard, and feature PEUGEOT’s now-iconic ‘fang’ daytime running lights, adding to the front profile, and making the new 308 SW instantly recognisable. GT and GT Premium models see the LED headlights upgraded to even sleeker Matrix LED lights for improved visibility and safety.

At the rear, the LED lights feature PEUGEOT’s iconic three claw signature. Compared to the new 308, the new 308 SW does not feature a black strip that links the two taillights, with the new boot profile seeing the lights sit independently for improved load capacity.

Peugeot 308 SW

A PRACTICAL AND VERSATILE INTERIOR

Built on the new version of PEUGEOT’s EMP2 (Efficient Modular Platform 2) multi-energy platform, the dimensions of the new 308 SW perfectly meet the expectations of the compact estate segment customers, with one of the largest boot capacities in the market, as well as a versatile modular design to improve everyday practicality.

Load volume capacity in the new 308 SW is 608-litres, extending to 1,634-litres with the rear seats folded. The new 308 SW comes with a two-position boot floor, which helps improve capacity. The load area also comes with a 12V socket, with LED lighting and two storage nets and bag hooks. GT Premium models come standard with an automatically opening tailgate, which can be activated by sweeping the foot underneath the bumper or via the key fob.

To make it even more versatile, the new PEUGEOT 308 SW comes standard with a three-part rear seat configuration (40/20/40 split) and has a system to instantly fold the rear row by using two controls easily accessible from the sides of the boot. The three independently folding rear seats improve the 308 SW’s versatility, with the vehicle able to accommodate items up to 1.85m long.

The new 308 SW features PEUGEOT’s latest i-Cockpit® interior and comes with PEUGEOT’s new i-Connect® Advanced infotainment system that introduces a smartphone-like user interface to the 10-inch HD digital display. On GT & GT Premium models, the 10-inch HD display cluster features a 3D display. Fully configurable and customisable, this digital screen has several display modes, including those for the TomTom® Connected 3D Navigation, media source, driving aids and energy flow.

Peugeot 308 SW

A key development is the small steering wheel, which features sensors to detect the driver’s grip levels when using driving aids. Ergonomically designed, it also includes fingertip controls for the radio, media, telephone and driving aids.

Innovative “high-vent” architecture places the air vents in the optimum position for efficiency and comfort. This layout also ensures that the standard 10-inch central touch screen, located slightly lower than the digital cluster, is closer to the driver’s hand and eye line for easier and safer operation.

From Allure level, the new PEUGEOT 308 SW features fully configurable virtual i-Toggles®. Positioned alongside the central screen, they deliver both a sleeker design and enhanced ease-of-use. Each touch sensitive i-Toggle® offers a personalised shortcut key to numerous functions, including the air conditioning settings, a telephone contact, a radio station or an application launch.

CLASS-LEADING TECHNOLOGY AND DRIVER AIDS
The new 308 SW will feature the latest safety technologies and driver aids to ensure both the safety of drivers and passengers, as well as other road users. The new 308 SW will be available with the latest semi-autonomous features*, including:

  • Semi-automatic lane change – The driver suggests a lane change manoeuver by setting the direction indicators. The system performs a semi-automatic lane change manoeuver if appropriate conditions are met and confirmed by the driver
  • Anticipated speed recommendation – the system suggests to the driver that they adapt their speed (acceleration or deceleration) according to the speed limit signs
  • Curve speed adaptation – at speeds of up to 112mph (where legal) the set-up optimises the car’s speed according to the severity of the bend

The new 308 SW also adds several features often found in higher vehicle segments, including:
(available as standard or optional depending on trim level)

  • Long-range blind spot monitoring (75 metres)
  • Rear Cross Traffic Alert
  • High-definition 180° reversing camera with integrated cleaning nozzle
  • 360 HD colour camera system with four cameras (front, rear and both sides)
  • Semi-automatic parking assistance
  • PEUGEOT Open & Go
  • Heating for the windscreen and steering wheel
  • E-call+ emergency call with passenger number information and location, including the direction of the vehicle in the lane
  • Indexing the rear-view door mirrors when engaging reverse gear
Peugeot 308 SW

CHOICE OF POWERFUL AND EFFICIENT POWERTRAINS

In keeping with PEUGEOT’s commitment to the ‘Power of Choice’, the new 308 SW is available with two plug-in hybrid powertrain options from launch:

  • HYBRID 225 e-EAT8 – a combination of an 180hp (132kW) PureTech engine and an 81kW electric motor mated to the e-EAT8 automatic gearbox. It emits as little as 26 g/km of C0₂ and up to 36 miles of 100% electric range (according to the WLTP protocol, in the process of being approved)
  • HYBRID 180 e-EAT8 – a combination of a 150hp (110kW) PureTech engine and an 81kW electric engine mated to the e-EAT8 gearbox, with emissions from 25g/km of C0₂ and up to 37 miles of 100% electric range (according to WLTP protocol, in the process of being approved)

With emissions as low as 26g/km CO2, the new 308 SW is ideal for both fleet and business users with a Benefit-in-Kind (BIK) rate of just 13%**.

Both versions are powered by a 12.4kWh lithium-ion battery, while there are two types of on-board chargers available – a standard 3.7kW charger and an optional 7.4kW fast charger. The estimated recharging time is:

  • 1h 55m – 7.4kW Wall Box (32 A) when fitted with the optional 7.4kW on board charger and 3h 55m with the standard 3.7kW onboard charger
Peugeot 308 SW

We look forward to bringing you a review on this when it arrives in NZ

Dave McLeodhttps://www.tarmaclife.co.nz
New Zealand motoring editor/journalist and published author. Besotted with cars and the experiences they give. I'm a family guy with a bark that's bigger than my bite and prefer football over rugby any day of any week.

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